Cost-Saving Refurbishment Tips from Shopfitters in Brisbane

Cost-Saving Refurbishment Tips from Shopfitters in Brisbane

When storefront fixtures begin to look tired and it’s time for a refurbishment, business owners can follow this advice from expert shopfitters in Brisbane to get the biggest bang for their buck.

Concentrate on these strategic upgrades to drive your dollar further

Unless you have an unlimited refurbishment budget it’s important to focus on upgrading only those features that will have the most impact on long-term sales.  But how do you know what those things are?  A good shopfitter will tell you that provided the basic structural items of the store such as ceilings, floors, shelves and counters are still in good shape you really don’t need to pour huge money into undergoing a total refit.  Instead focus on refurbishing signage, lighting, paint, décor and feature displays to give your business the update it needs.  You could also consider relocating existing fittings to improve customer flow and staff efficiency and be sure to attend to maintenance items such as broken fixtures or stained carpet.

Working collaboratively with shopfitters in Brisbane, business owners should focus on creating a complete sensory experience

In planning a refurbishment it pays to remember that customers in our lifestyle-oriented state capital demand more than a great product or service – they are looking for an experience.  With often just a split second to capture their attention and entice them to come inside your store, what customers see, touch and feel upon entering the business is critical.  Talk to your local Brisbane shopfitters about how you can improve your ambience, graphics and fixtures and make them work together to create an irresistible sensory experience.  The most effective refurbishments combine these items into a seamless story that is communicated to consumers on multiple levels.  Remember that each item in the design should contribute to a consistent telling of who you are as a business, what you sell and why the client should buy from you.

Don’t turn a blind eye to the importance of good lighting

When delivering a design brief to their shopfitters Brisbane businesses will often mistakenly fail to include a lighting plan.  Any shopfitter worth their salt will tell you that effective lighting is crucial for creating an atmosphere and attracting customer attention to both the store itself and specific products inside the store.  That’s not to say that a single level of bright lighting throughout the shop is the best option – think about the mood and ambience you want to create.  Variations in light are the secret for directing customer attention to feature displays and leading them throughout the store.  A well illuminated sign at the store entrance will often pay dividends in helping your business to stand out above the crowd.  Strong accent lighting can be used to spotlight particular products, along with the sparing use of decorative lighting (think chandeliers, pendant lights or LED strips) to entice the customer to enter particular zones within the shop.  It is especially important for customer circulation that the lighting at the back of the store is sufficiently bright to encourage people to browse in that area.

Make sure your business signage stands head and shoulders above the competition

Consumers are bombarded by an infinite number of marketing messages each day so putting significant thought and investment behind attention-grabbing business signage is a must.  One top priority is to ensure that your store name is well illuminated and easily visible from a distance, especially above the heads of other shoppers or in busy city traffic.  In consultation with their shopfitters Brisbane businesses should check that the colour and style of any external signage is sufficient to grab the customer’s eye in an instant and activate them to enter the premises.  Using tall banners that stand out above heads and direct the gaze down towards visual merchandising in window displays can also help to captivate interest and stimulate sales.

In short, when putting together a refurbishment plan with shopfitters in Brisbane companies can can make the most of their budget by focusing on enhancing illumination, graphics, feature displays, and interior design to effectively tell their brand’s story and create an exciting sensory journey for their customers.

Looking For Expert Refurbishment Advice?

A&S Projects boasts an impeccable track record of delivering quality retail and commercial fitouts on schedule every time without exception. Not one missed deadline in 15 years!
Let us help your business achieve the fresh look it deserves.

Call 0418 877 197

4 Tips For Interior Fitouts Brisbane Clinic Owners Must Know

4 Tips For Interior Fitouts Brisbane Clinic Owners Must Know

When it comes to clinic interior fitouts Brisbane practitioners can find themselves with many stressful and expensive business decisions to make.

This is especially the case for those fitting out a healthcare facility for the first time. Knowing which elements will generate the most return on investment for a practice, while creating a practically functional and uplifting environment for staff and patients alike, can help to eliminate some of those risks and make the project a far more exciting and enjoyable experience.

Tip #1: When planning health clinic interior fitouts Brisbane practitioners should never skimp on the quality of the reception area

 

Although we’d all like to think that patients are attracted to a practice solely by the skill of the practitioner, the reality is that the aesthetics of a surgery often play a greater role in attracting and retaining clientele than many healthcare professionals would care to admit. The fitout of your facility speaks to people on a nonverbal level, sending perceptions to your patients about how much you care for their wellbeing as well as creating underlying impressions about the level of medical or technical expertise they can expect to receive from you in treatment.

 

When choosing the design and decor for clinic interior fitouts in Brisbane, health providers should be aware that the reception area in particular can impact heavily on the psychology of clients. What they see, smell and hear can determine whether they feel relaxed in your environment and attracted to return to your practice regularly or whether they feel apprehensive and more resistant to adopting your treatment recommendations. For this reason it’s advisable not to skimp on using higher quality finishes in your reception and waiting room areas, and it’s essential that you pay attention to finishing touches and details. Provide plenty of storage to minimise the amount of clutter that is visible to patients and ensure everything has a place. Your waiting room should offer plenty of amenities, and accommodate patients with high quality, comfortable and cleanable upholstered seating. Commercial grade fabrics are a must for withstanding the constant abrasion of patient flow.

Although the cost of using a professional designer and high quality materials for this area does up the overall outlay, research from environmental psychology has shown that by increasing the aesthetic quality of their interior fitouts Brisbane clinicians stand to reap a greater financial return over the long term compared to clinics who choose not to invest in this area.

Tip #2: Consider using light and colour to strategically enhance patient response

 

Before proceding past the planning stages of their interior fitouts Brisbane healthcare professionals should think carefully about how they will introduce natural light. Fluorescent light can make an environment feel cold and clinical whereas natural light can help to relax patients. One way to introduce more natural lighting into treatment rooms is to strategically locate them on the edges of your floor plan with proximity to windows. Varying the light levels in different areas of the practice can also be an effective design feature. It works to have a progression from subdued lighting in the reception areas, creating a feeling of warmth and relaxation, to brighter lighting in clinical rooms where hygiene and attention to detail is critical.

The use of colour is just as critical as effective lighting. Clients can respond differently to colour depending on their demographic, so it’s important to understand who your target market is and choose a colour palette for your fitout that will make them feel like they have come to the right place. An older, more affluent customer base is likely to feel more comfortable in a clinic bathed in neutral tones with sparing use of colour and more natural textures and finishes. Conversely, younger families and people in the lower socioeconomic brackets tend to prefer brighter colours. If planning to use stronger colours it is best to use neutrals throughout the clinic and then introduce accent colours through feature walls, artwork or even colourful fabric panels. Regardless of the target demographic, when undertaking interior fitouts Brisbane health professionals should avoid blanketing their surgery in the same colour throughout.

Another important consideration in choosing colours and textures for a fit out is to match them to the location of the practice. For inner city interior fitouts Brisbane clinics could be upgraded with an edgy industrial look that befits their locale, while rural practices in suburbs like Samford would be more aligned with using nature tones. A surgery in a seaside suburb such as Redcliffe or Cleveland could reference the sand and sea in their palette.

Tip #3: Failing to provide adequate measures to control noise and odours will drive clients away

 

No patient wants to worry that their private consultation will be overheard in the waiting room, nor be bombarded by constant background noise from the reception area while undergoing their treatment. When creating a quality interior fitout Brisbane businesses must ensure that adequate soundproofing for auditory privacy is in place.  Using white noise can help to provide a level of discretion for conversations and phone calls. Smooth, glossy surfaces tend to be sound-reflective so using a combination of layered textures will not only help to minimise poor acoustics, but will also add visual appeal and interest to the space.

When it comes to the choice of flooring for clinic interior fitouts in Brisbane most businesses will find that carpet tiles are a good choice for the public areas. Not only are they hardwearing, resistant to tracking, and easily replaced when damaged but they also serve to quieten the sounds of foot traffic. Timber look commercial vinyl boards laid on a cement base are another good alternative that works with our subtropical lifestyle. Unlike natural or floating timber floors, vinyl floorboards can offer the natural warmth of timber without bouncing footfall noise throughout corridors and waiting rooms. In clinical areas a darker toned full thickness sheet vinyl flooring, coved at the edges for cleanliness, would also be ideal.

Tip #4: Plan to maximise and balance space for added profitability

 

Effective space planning can make all the difference to the functionality and ultimately the profitability of a health clinic. A streamlined reception area sends patients a clear message of order and attention to detail. When designing their clinic interior fitouts Brisbane healthcare professionals should therefore aim to include plenty of storage facilities to keep the clutter of patient files and paperwork out of view. You could consider using vertical surfaces to maximise the storage space in this area.

Consulting and treatment rooms also need to be spacious enough to allow for access and storage of specialised equipment without being too cavernous and impersonal. Hallways need to be at least 1.2m wide in order to allow 2 people to pass each other comfortably while carrying trays or equipment. Waiting rooms should allow enough space for a person to stretch out their legs without hindering the flow of traffic.

By following these four key design principles for interior fitouts Brisbane clinics can maximise their profit and provide a welcoming setting that boosts client treatment compliance and satisfaction.

Get a Quote

Looking to create a professional interior fit out for your practice? A&S Projects can offer expert advice on regulatory requirements and the confidence that in 15 years of business we have delivered 100% of projects on time.  Call us now for a free consultation and quote.

Call 0418 877 197